TY  - BOOK
AU  - kotlar,Philip..(etal).\\
TI  - Principles of marketing:\\: a South Asian perspective.\\
SN  - 9848131731017
U1  - 658.8/P964 
PY  - 2010///
CY  - Noida(India)
PB  - Pearson.
KW  - marketing,Management
N1  - Includes index (I.1-14),bibliography(R1-21)
ER  -