Aaker, David A.  X <br/><br/>
Advertising managemet  Practical perspectives 

 - x 
 - N.Y.  Prentice - Hill  1975 
 - xiv, 399 
<br/><br/>x 
<br/><br/><label>ISBN: </label>x 
<br/><br/><label>Subjects--Topical Terms: </label><br/>ADVERTISING MANAGEMENT 
<br/><br/><label>Dewey Class. No.: </label>659.1/AAA