TY  - BOOK
AU  - Buell,Victor P., x
AU  - x
TI  - Manketing management: A strategic planning approach
SN  - x
U1  - 658.802/BUM 
PY  - 1985///
CY  - N.Y.
PB  - Mcgraw-Hill
KW  - Marketing
N1  - x
ER  -