Kinnear, Thomas C  Taylor, James R <br/><br/>
Marketing research  An applied approach 

 - 2ed 
 - Auckland; London  McGraw- Hill  1983 
 - xviii,698 
<br/><br/>Includes 
<br/><br/><label>ISBN: </label>007034745X 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing research Marketing management 
<br/><br/><label>Dewey Class. No.: </label>658.83/K61m