TY  - BOOK
AU  - Evans,Joel R., Berman
AU  - x
TI  - Marketing: x
SN  - 0023344105
U1  - 658.8/E92m 
PY  - 1987///
CY  - New York ; London
PB  - Collier Macmillan
KW  - Marketing
N1  - Includes
ER  -