TY  - BOOK
AU  - Bernhardt,Kenneth L, Kinnear, Thomas
AU  - x
TI  - Cases in marketing management: x
SN  - x
U1  - 658.8/BEC 
PY  - 1981///
CY  - Plano
PB  - Business Pub.
KW  - Marketing
KW  - Management
N1  - x
ER  -