Kotler,Philip.  Armstronog, Gary <br/><br/>
Principles of marketing  x 

 - 5 
 - London  Prentice-Hall  1991 
 - xxiii, 711 
<br/><br/>Includes 
<br/><br/><label>ISBN: </label>0137216890 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing Marketing 
<br/><br/><label>Dewey Class. No.: </label>658.8/K87p