Geruson, Richard J.  x <br/><br/>
A Theory of Market Strategy  x 

 - x 
 - New York ; Oxford  Oxford University Press  1992 
 - xvi, 241 
<br/><br/>Includes 
<br/><br/><label>ISBN: </label>0195068009 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Computers - Marketing Computers - Marketing 
<br/><br/><label>Dewey Class. No.: </label>658.80285/G354t