TY  - BOOK
AU  - Graham,John R, Bennett,Steven J.
AU  - x
TI  - Magnet marketing: the ultimate strategy for attracting and holding customers
SN  - 0471526487
U1  - 658.802/G739m 
PY  - 1931///
CY  - New York,Singapore
PB  - Willey
KW  - Marketing -Management
KW  - Customers service
N1  - includes
ER  -