Baier, Martin  x <br/><br/>
Elements of direct marketing  x 

 - x 
 - New York ; London  McGraw-Hill  1985 
 - xix,389 
<br/><br/>Indexes 
<br/><br/><label>ISBN: </label>0070029865 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing Marketing 
<br/><br/><label>Dewey Class. No.: </label>658.8/B152e