TY  - BOOK
AU  - Boyd,Harper W., Westfall, Ralph, Stasch, Stanley F.
AU  - x
TI  - Marketing research: Text and cases
SN  - 8185386161 
U1  - 658.83/B789m 
PY  - 1990///
CY  - Homewood, Illinois
PB  - All India Traveller Bookseller
KW  - Marketing
ER  -