TY  - BOOK
AU  - Czinkota,Michael R., Ronkainen, Ilkha A.
AU  - x
TI  - International marketing: x
SN  - 00303309603
U1  - 658.8/C998i 
PY  - 2002///
CY  - America
PB  - South-Western
KW  - Management
KW  - Marketing
N1  - Includes
ER  -