Malhotra, Naresh K.  x <br/><br/>
Marketing research : an applied orientation  x 

 - 3 rd. 
 - Delhi  Pearson Education  1999 
 - 763p. 
<br/><br/>Includes 
<br/><br/><label>ISBN: </label>817808368X 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing Management 
<br/><br/><label>Dewey Class. No.: </label>658.83/M249m