TY  - BOOK
AU  - Malhotra,Naresh K., x
AU  - x
TI  - Marketing research : an applied orientation: x
SN  - 817808368X
U1  - 658.83/M249m 
PY  - 1999///
CY  - Delhi
PB  - Pearson Education
KW  - Marketing
KW  - Management
N1  - Includes
ER  -