Etzel, Michael J.........(etak..)           <br/><br/>
Marketing.  
J Michael Etzel.   
 - 14th ed. 
 - New Delhi.   Tata Mcgraw Hill.   2007 
 - 880p.  
<br/><br/>Includes index. Source : Purchase.  
<br/><br/><label>ISBN: </label>9780070151567  
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing.  Marketing. 
<br/><br/><label>Dewey Class. No.: </label>658.8/M345