Kotler, Philip.  x <br/><br/>
Marketing management/ 
Philip Kotler, Kaven lane keller and Alexander Chernev 
 - 16ed 
 - Delhi  Pearson education  2022 
 - xxix, 605p. 
<br/><br/>Includes 
<br/><br/><label>ISBN: </label>9781292405100 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing Marketing 
<br/><br/><label>Dewey Class. No.: </label>658.8/K87m