Aaker, David.......(etal.).     <br/><br/>
Marketing research  
David Aaker.   
 - 10th ed. 
 - New Delhi.   Wiley.   2011 
 - 701p.  
<br/><br/>Includes index. Source : Purchase.  
<br/><br/><label>ISBN: </label>9788126531189  
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing research.  Marketing. 
<br/><br/><label>Dewey Class. No.: </label>658.83/M345