TY  - BOOK
AU  - Aaker, David.......(etal.). 
AU  - 
TI  - Marketing research 
SN  - 9788126531189 
U1  - 658.83/M345 
PY  - 0000///Wiley.
PY  - 2011///
CY  - New Delhi. 
KW  - Marketing research.
KW  - Marketing
N1  - Includes index. Source : Purchase.
ER  -