Hawkins, Del I.  Best, Roger J., Coney, Kenneth A. <br/><br/>
Consumer behabior  Building marketing strategy 

 - 9th 
 - New Delhi  Tata-McGraw-Hill  2004 
 - xxvi, 790 
<br/><br/>Includes 
<br/><br/><label>ISBN: </label>0072536861 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Consumer behavior Marketing 
<br/><br/><label>Dewey Class. No.: </label>658.8342/H393c