Kasper, Hans  Helsdigen, Piet Van Devries, Wouter <br/><br/>
Services marketing management :  An international perspective 

 - x 
 - New Yark  Wiley  2000 
 - xviii, 750 
<br/><br/>Includes 
<br/><br/><label>ISBN: </label>0471984906 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing Management 
<br/><br/><label>Dewey Class. No.: </label>658.8/K19s