TY  - BOOK
AU  - Kasper,Hans, Helsdigen, Piet Van Devries, Wouter
AU  - x
TI  - Services marketing management: An international perspective
SN  - 0471984906
U1  - 658.8/K19s 
PY  - 2000///
CY  - New Yark
PB  - Wiley
KW  - Marketing
KW  - Management
N1  - Includes
ER  -