Boone, Louis E  Kurtz, David L <br/><br/>
Contemporary Marketing  x 

 - 10th ed. 
 - New York  Harcourt pub.  2001 
 - xxxii, 619+54 
<br/><br/>Includes 
<br/><br/><label>ISBN: </label>0030314038 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing Marketing 
<br/><br/><label>Dewey Class. No.: </label>658.8/B724c