TY  - BOOK
AU  - Boone,Louis E, Kurtz, David L
AU  - x
TI  - Contemporary Marketing: x
SN  - 0030314038
U1  - 658.8/B724c 
PY  - 2001///
CY  - New York
PB  - Harcourt pub.
KW  - Marketing
N1  - Includes
ER  -