Loudon, David L.  Bitta, Albert J. Della <br/><br/>
Consumer behavior  Concopts and application 

 - 4 
 - New York ; London  McGraw - Hill  1993 
 - xxiii, 788 
<br/><br/>Includes 
<br/><br/><label>ISBN: </label>0071125116 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Consumer behavior Management 
<br/><br/><label>Dewey Class. No.: </label>658.834/L886c