TY  - BOOK
AU  - Kotler,Philip, Armstrong, Gary
AU  - x
TI  - Principles of marketing: transforming organizations in..
SN  - 8177581074
U1  - 658.8/K87p 
PY  - 2006///
CY  - Delhi
PB  - Pearson education
KW  - Marketing
N1  - Includes
ER  -