Etzel, Michael  J..(et al)  Keller, Kevin Lane <br/><br/>
Marketing  x 

 - 13th ed. 
 - New Delhi  Tata mcGraw-Hill  2006 
 - xxvii, 735+37 
<br/><br/>Includes 
<br/><br/><label>ISBN: </label>0070600902 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing Marketing 
<br/><br/><label>Dewey Class. No.: </label>658.8/M345