TY  - BOOK
AU  - Malhotra,Naresh K., x
AU  - x
TI  - Marketing research: An applied orientation
SN  - 8120330447
U1  - 658.83/M249m 
PY  - 2006///
CY  - New Delhi
PB  - Prentice-Hall of India
KW  - Marketing
N1  - Includes
ER  -