TY  - BOOK
AU  - Hepner,Harry W., x
AU  - x
TI  - Advertising-creative communication with consumers, (a revision of modern advertising, practice and principles ): x
SN  - x
U1  - 659.1/HEA 
PY  - 1964///
CY  - N.Y.
PB  - McGraw - Hill
KW  - Advertising
N1  - x
ER  -