Zikmund, William G.   Mcleod, Raymond  <br/><br/>
Customer relationship management :   integrating marketing strategy and . . .  

 - x  
 - Singapore   John Willey and Sons   2006  
 - xix, 179  
<br/><br/>
<br/><br/><label>ISBN: </label>9812530541 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Management  Marketing  
<br/><br/><label>Dewey Class. No.: </label>658.812/Z69c