Kotler, Philip   x <br/><br/>
Marketing management ;   analysis planning and control  

 - 3rd ed.  
 - New Delhi   Prentice-Hall   1976  
 - xi, 529p.  
<br/><br/>Includes 
<br/><br/><label>ISBN: </label>x  
<br/><br/><label>Subjects--Topical Terms: </label><br/>Management  Marketing  
<br/><br/><label>Dewey Class. No.: </label>658.8/KOM(3)