TY  - BOOK
AU  - Cateora,Philip R.
AU  - 
TI  - International marketing. 
SN  - 978 93 392 0446 4       
U1  - 658.84/C359i 
PY  - 0000///McGraw Hill.
PY  - 2011///
CY  - New Delhi. 
KW  - International marketing
KW  - Marketing
N1  - Includes index(P600-622) and bibliography and glossary(P589-622).
ER  -