ROSENBERG, Larry J.           <br/><br/>
Marketing.  
Larry J. ROSENBERG.    
 - ed  
 - New jersey   Prentice-Hall   1977 
 - xvi, 684pg.    
<br/><br/>Includes index and bibliography. 
<br/><br/><label>ISBN: </label>
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing  Management. 
<br/><br/><label>Dewey Class. No.: </label>658.8/ROM