000 00486nam a2200217 454500
001 041403
003 BD-ChCU
008 Eng
020 _a0023344105
040 _aDLC
_cDLC
_dBD-ChCU
082 0 0 _a658.8/E92m
100 1 _aEvans, Joel R.
_bBerman
245 1 0 _aMarketing
_bx
250 _a3
260 _aNew York ; London
_bCollier Macmillan
_c1987
300 _axxiv, 744
504 _aIncludes
650 0 _aMarketing
_bMarketing
700 1 _ax
942 _2ddc
_cBK
999 _c41403
_d41403