000 00668nam a2200229 a 4500
001 093238
003 BD-ChCU
005 20230204170209.0
008 2011s2016 aii b 003 eng
020 _a978 93 392 0446 4
040 _aDLC
_cDLC
_dBD-ChCU
082 0 0 _a658.84/C359i
100 1 _aCateora, Philip R.
_cGilly, Mary C.
245 1 0 _aInternational marketing.
_c
_cPhilip R Cateora
250 _a15th ed.
260 _aNew Delhi.
_cMcGraw Hill.
_c2011
300 _a622pg
504 _aIncludes index(P600-622) and bibliography and glossary(P589-622).
650 _aInternational marketing
_cMarketing
700 _a
942 _2ddc
_cBK
999 _c93238
_d93238