000 00629nam a2200229 a 4500
001 093251
003 BD-ChCU
005 20230204170210.0
008 2016s2016 aii b 005 eng
020 _a978 93 325 5718 5
040 _aDLC
_cDLC
_dBD-ChCU
082 0 0 _a658.8/K87m
100 1 _aKotler, Philip.
_cKeller, Kevin Lane.
245 1 0 _aMarketing Management.
_c
_cPhilip Kotler.
250 _a15th ed.
260 _aChennai
_cPearson Education.
_c2016
300 _a756pg
504 _aIncludes index and bibliography.
650 _aMarketing Management.
_cMarketing.
700 _a
942 _2ddc
_cBK
999 _c93251
_d93251