000 00591nam a2200229 a 4500
001 094562
003 BD-ChCU
005 20230204170309.0
008 1982s2017 atxu b 004 eng
020 _a
040 _aDLC
_cDLC
_dBD-ChCU
082 0 0 _a658.8/PEP(R)
100 1 _aPeter, J. Paul
_c
245 0 0 _aA preface to marketing management.
_c
_cJ. Paul Peter
250 _aRev. ed
260 _aTexas
_cBusiness
_c1982
300 _axii, 275pg.
504 _aIncludes index and bibliography.
650 0 _aMarketing
_cMarketing
700 1 _a
942 _2ddc
_cBK
999 _c94562
_d94562