000 00577nam a2200229 a 4500
001 097107
003 BD-ChCU
005 20230204170458.0
008 973s2017 acau b 001 eng
020 _a
040 _aDLC
_cDLC
_dBD-ChCU
082 0 0 _a658.83/REA
100 1 _a
_c
245 _aReadings in the marketing research process
_c
_c
250 _a
260 _aCalifornia
_cGoodyear
_c1973
300 _axiii,400p.
504 _aIncludes index and Bibliography and Glossary.
650 _aMarketing
_c Marketing
700 1 _aCox, Keith K.
942 _2ddc
_cBK
999 _c97107
_d97107