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Marketing engineering : computer -assisted marketing analysis and planing

Lilien, Gary L Rangaswamy, Arvind

Marketing engineering : computer -assisted marketing analysis and planing - 2nd - Delhi Pearson Education 2003 - xxiv, 518

Includes

ISBN: 8129700050

Subjects--Topical Terms:
Marketing Marketing

Dewey Class. No.: 658.802/L728m

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