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Consumer behavior Concopts and application

Loudon, David L. Bitta, Albert J. Della

Consumer behavior Concopts and application - 4 - New York ; London McGraw - Hill 1993 - xxiii, 788

Includes

ISBN: 0071125116

Subjects--Topical Terms:
Consumer behavior Management

Dewey Class. No.: 658.834/L886c

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